Cook's comments suggest that Apple is planning to integrate AI into its software platforms, including iOS, iPadOS, and macOS. This comes as competitors like Google and Samsung have been leveraging AI software features for tasks such as advanced photo manipulation and word processing enhancements. However, Cook remained tight-lipped about the specifics, stating that Apple prefers to talk about work after it's done, rather than getting ahead of themselves.
Key takeaways:
- During Apple’s quarterly earnings call, CEO Tim Cook mentioned that the company is working on generative AI software features that will be released to customers later this year.
- These AI features align with reports that iOS 18 could be the biggest update in the operating system's history.
- Apple is investing heavily in AI and other technologies that will shape the future, with more details to be shared later in the year.
- Apple has plans to integrate AI into its software platforms — iOS, iPadOS, and macOS — later this year.