A day in the life of Nikki Ogunnaike: How Marie Claire’s EIC balances meetings, media and mornings
Jun 03, 2025 - digiday.com
The Digiday Podcast introduces a new "Day in the Life" format, featuring Nikki Ogunnaike, editor-in-chief of Marie Claire magazine. Ogunnaike shares her morning routine, which starts at 6:30 am, and her approach to managing a busy schedule filled with emails, meetings, and events. She discusses her preference for reading The New York Times style section over more sensational news and her acceptance that meetings are now a significant part of her job. Ogunnaike emphasizes the importance of preparation for meetings and her dislike for unstructured brainstorms.
The episode also covers recent media industry developments, including The New York Times licensing its content to Amazon, Business Insider's workforce reduction to focus on AI, and Meta's push for AI-driven ad creation and targeting by 2026. Ogunnaike concludes her day with reality TV as a mental break, aiming to be in bed by 10 p.m. for a good night's sleep.
Key takeaways:
Nikki Ogunnaike, editor-in-chief of Marie Claire, starts her day with a morning routine at 6:30 am to manage her busy schedule.
The Digiday Podcast features a "Day in the Life" format to explore how industry leaders balance work and personal life.
Ogunnaike prefers reading The New York Times style section in the morning to avoid overwhelming news headlines.
She emphasizes the importance of preparation for meetings and finds personal time through reality TV to unwind before bed.
