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A new way to discover places with generative AI in Maps

Feb 01, 2024 - blog.google
The article introduces a new feature in Maps powered by generative AI, designed to help users discover places based on their specific needs. The AI uses large-language models (LLMs) to analyze information about over 250 million places from Maps and insights from a community of over 300 million contributors. The feature is being launched as an early access experiment in the U.S. to select Local Guides, who will provide feedback to help shape the feature for wider use.

The AI feature allows users to ask Maps for suggestions, such as "places with a vintage vibe in SF," and the AI will analyze nearby businesses, photos, ratings, and reviews to provide trustworthy suggestions. The results are organized into categories with photo carousels and review summaries. The feature also allows for spontaneous changes in plans, such as suggesting indoor activities for a rainy day. This is the first step in integrating generative AI into Maps, with the aim of making it easier for users to discover places and explore the world.

Key takeaways:

  • A new feature is being introduced that uses generative AI to help users discover places based on their specific needs and preferences.
  • The AI models will analyze detailed information about more than 250 million places from Maps and trusted insights from a community of over 300 million contributors.
  • This feature is currently in early access and is being tested by select Local Guides in the U.S., with plans to roll it out to everyone over time.
  • The AI-powered results can be used for spontaneous changes in plans, providing suggestions for activities based on the current situation and user's needs.
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