Webb further discusses the strategic role of technologists in product innovation, arguing that they should bring a metaphysical perspective in addition to being punctilious. He emphasizes the importance of technologists communicating the essence of a technology and thinking strategically about its application to problem spaces. He also stresses the need for technologists to generate strategic insights from dense technical minutiae that can drive innovative business cases and product experiences. The article concludes by highlighting the importance of integrating technologists into the product strategy and design process to enrich the final outcome.
Key takeaways:
- Product design is in a state of significant change due to technologies like AI and spatial computing, requiring a wider perspective of platforms and interconnections between technologies.
- Innovation in product design can be both grand and mundane, with the key factor being the introduction of something new or a novel method of doing something.
- Technologists play a strategic role in product innovation, translating technical details into strategic insights that drive innovative business cases and product experiences.
- Integrating technologists into the product strategy and design process can enrich the final outcome, leading to impactful moments of innovation.