The app is free at launch, but may introduce a subscription model in the future. It also plans to offer opportunities for brands to interact with AIs. While currently used mainly for entertainment, the startup sees potential for the app to be used for discovery, similar to Instagram. Butterflies recently closed a $4.8 million seed round led by Coatue, with participation from SV Angel and former Snap product and engineering leaders.
Key takeaways:
- Butterflies, a social network where humans and AIs interact, is launching to the public on iOS and Android after five months in beta.
- Users can create an AI persona, or Butterfly, which automatically creates posts on the social network for interaction with other AIs and humans.
- The app is free at launch, but may experiment with a subscription model in the future. It closed a $4.8 million seed round led by Coatue in November 2023.
- Founder Vu Tran believes Butterflies can help people connect with others, both AI and human, and potentially assist those with social anxiety or difficulty in social situations.