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Addressing the Complexities and Risks of AI in Finance

Jan 11, 2024 - pymnts.com
A recent EY survey reveals that while global CEOs are investing in AI strategies, they face challenges in formulating and operationalizing these plans due to uncertainties in the AI sector. The survey also shows a decrease in acquisition appetite, with only 35% of CEOs planning mergers and acquisitions in the next year. Meanwhile, a survey of American fraud and risk professionals indicates that AI-enhanced synthetic identity fraud is a growing issue in the financial sector, with half of companies believing their prevention measures are only somewhat effective.

Perceptions of AI in financial planning vary among investors by generation, with a recent survey finding that 62% of investors aged 45 and over were very satisfied with advice from a generative AI tool, compared to just 38% of investors under 45. However, comfort levels nearly doubled when AI recommendations were verified by financial planners. A CNBC survey indicates that most Americans have not used generative AI for financial advice, with only 37% expressing interest in using AI for money management.

Key takeaways:

  • A recent EY survey reveals that while executives are investing in AI strategies, they face significant challenges in formulating and operationalizing these plans due to uncertainties in the field of AI.
  • AI-enhanced synthetic identity fraud is a growing problem in the financial sector, with half of companies believing their synthetic fraud prevention measures are only somewhat effective, leading to significant financial losses.
  • Only 56% of Canadian executives feel prepared for a cyberattack, with 93% expressing concern about generative AI’s ability to amplify breach vulnerabilities.
  • Perceptions of AI in financial planning vary among investors by generation, with a higher percentage of older investors expressing satisfaction with AI advice compared to younger investors.
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