Adobe is introducing a credit-based system for accessing Firefly-powered workflows, with paid plans including a monthly allocation of Generative Credits. Users can still generate Firefly content if they exceed their credit limit, but the experience will be slower. Adobe is also introducing an annual bonus scheme for Adobe Stock contributors who allow their stock submissions to be used to train Adobe’s AI models. The payout will depend on the frequency of stock contribution and licensing, and will be paid on top of existing stock royalties payments.
Key takeaways:
- Adobe's Firefly generative AI model is now commercially available across Adobe Creative Cloud, Adobe Express, and Adobe Experience Cloud. It is also launching a standalone Firefly web app.
- Adobe Firefly for Enterprise is also now generally available, which could be of interest to businesses looking for a commercially safe generative AI model. Adobe is also developing ways for customers to customize Firefly models with their own assets.
- All content generated using a Firefly-powered feature includes Content Credentials, a digital label that attaches attribution metadata and identifies an image as being AI-generated. Adobe is one of 15 companies that have pledged to develop tech that will identify AI-generated images and share safety data.
- To manage the compute demand and costs associated with generative AI, Adobe is introducing a new credit-based system. Adobe is also introducing a new annual bonus scheme that will be paid out to Adobe Stock contributors who allow their stock submissions to be used to train Adobe’s AI models.