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AI app Character.ai is catching up to ChatGPT in the U.S. | TechCrunch

Sep 11, 2023 - news.bensbites.co
Character.ai, an AI app maker, is seeing significant growth in mobile app usage, now reaching 4.2 million monthly active users in the U.S., according to Similarweb. This is a significant increase from its launch in May 2023, when it had 1.7 million installs in its first week. Despite this, ChatGPT still leads in terms of mobile app usage with nearly 6 million monthly U.S. users and 22.5 million global users. However, Character.ai is popular among the younger demographic, attracting nearly 60% of its audience from the 18-24-year-old age bracket.

ChatGPT has seen a decline in global website visits and average time spent on the website, while Character.ai's usage remained steady, likely due to its entertainment-focused design. However, as the school year resumed, ChatGPT's traffic has started to bounce back. Character.ai, backed by a $150 million Series A funding, has potential for further growth. The startup was created by AI experts Noam Shazeer and Daniel De Freitas, who previously led a team at Google that built LaMDA, a language model for conversational AI experiences.

Key takeaways:

  • Character.ai, an AI app maker, is catching up to ChatGPT in terms of mobile app usage with 4.2 million monthly active users in the U.S., compared to ChatGPT's nearly 6 million.
  • Despite this, ChatGPT still outpaces Character.ai on the web and globally on mobile, with 22.5 million monthly active users compared to Character.ai's 5.27 million.
  • Character.ai is attracting a younger demographic, with nearly 60% of its audience from the 18-24-year-old age bracket, compared to ChatGPT's 27% in the same age group.
  • Character.ai has significant potential for growth, with $150 million in Series A funding and a valuation of $1 billion. The startup was created by AI experts Noam Shazeer and Daniel De Freitas, who previously led a team at Google.
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