The author argues that this issue is undermining Google's dominance in the search market, as users are losing trust in the quality and reliability of its search results. They point out that AI-powered content mills are producing content at a rate that human writers cannot match, and this content is often filled with errors and false information. The author concludes by suggesting that Google needs to find a balance between delivering useful search results and making money to remain relevant.
Key takeaways:
- Google search results are increasingly filled with low-quality AI content, leading people to seek answers from humans on platforms like TikTok and Reddit.
- Google's algorithm is struggling to manage the influx of AI-powered SEO Spam, which is preventing users from finding the information they need.
- AI-powered content mills are producing content at a rate that outpaces human writers, and this content is often of low quality and filled with errors.
- Despite these challenges, Google still dominates the global search market, with a share of over 91%.