Meesho, which is backed by Softbank, Prosus, and Elevation, plans to add support for six more Indian languages. The company has combined existing AI large language models with custom-built components that understand local context and language nuances, rather than developing its own large language model. The bot has also reduced the average customer call handling time by half, but the company asserts that the technology is not aimed at replacing human agents.
Key takeaways:
- Meesho, a Softbank-backed e-commerce startup, has launched what it claims to be India’s first generative AI-powered voice bot for customer support among e-commerce firms, reducing some expenses by 75%.
- The AI bot currently handles 60,000 customer calls daily in English and Hindi, and the company plans to add support for six more Indian languages.
- Meesho's voice bot has reportedly cut the per-call cost to the firm by 75%, reduced average customer call handling time by half, and improved customer satisfaction by 10%.
- The startup has not developed its own large language model, but instead combined existing AI large language models with custom-built components that understand local context and language nuances.