In 2024 and beyond, AI is expected to play an even greater role in smartphones. Qualcomm's new Snapdragon 8 Gen 3 mobile processor is designed with AI in mind, envisioning it as a fundamental part of a phone's daily operations. Google and Qualcomm are working together to run Google's AI models locally on future Snapdragon-powered phones. However, the rise of AI also raises privacy concerns, as these devices would need access to personal data to provide personalized experiences. Both Qualcomm and Apple are addressing these concerns by processing data on the device itself, rather than relying on the cloud.
Key takeaways:
- Generative AI, which can create new content, is becoming a significant focus in the smartphone industry, with tech giants like Google, Microsoft, and Meta integrating it into their products.
- Google's Pixel 8 and Qualcomm's Snapdragon 8 Gen 3 mobile processor are examples of devices that are incorporating AI to enhance user experience, such as photo editing and generating more personalized suggestions.
- Apple is also reportedly developing AI upgrades for its products, potentially integrating its large language learning model into Siri and other apps.
- While AI advancements can improve user experience, concerns about privacy and the potential misuse of AI in creating misleading images or videos are also being raised.