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AI-powered Estonian QA startup Klaus acquired by Zendesk | TechCrunch

Feb 13, 2024 - techcrunch.com
Estonian startup Klaus, which provides AI-powered quality assurance for customer service agents, has been acquired by global customer service platform Zendesk for an undisclosed sum. The acquisition follows Zendesk's purchase of workforce management tool Tymeshift last year. Klaus, which raised a total of $19.3 million from investors including Global Founders Capital, Acton Capital, Icebreaker.vc and Creandum, was founded by Kair Käsper and Martin Kõiva, former employees of Estonian unicorn Pipedrive.

Klaus initially focused on aiding customer service agents but evolved into a comprehensive quality assurance platform powered by AI. The company's AI algorithms perform tasks such as automatically categorizing customer comments, sorting conversations by attributes like complexity, and performing sentiment analysis in multiple languages. Prior to the acquisition, Klaus had secured customers like Automattic, Wistia and Soundcloud, and had closed a €12 million (~$11.49 million) Series A equity round led by Acton Capital.

Key takeaways:

  • Estonian startup Klaus, which provides a Quality Assurance platform powered by AI for customer service agents, has been acquired by global customer services platform Zendesk for an undisclosed amount.
  • Klaus had raised a total of $19.3 million from investors including Global Founders Capital, Acton Capital, Icebreaker.vc and Creandum.
  • Adrian McDermott, CTO of Zendesk, stated that the acquisition of Klaus will empower businesses with the best AI-powered automated quality assurance in the market.
  • Klaus was initially focused on making customer services agents, but later evolved into a more comprehensive Quality Assurance platform powered by AI, with capabilities such as automatically categorizing comments from customers, sorting conversations by attributes like complexity, and performing sentiment analysis in multiple languages.
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