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AI-Powered Fast Food, Coming This 2024 Says McDonald's

Dec 07, 2023 - techtimes.com
McDonald's and Google are partnering to integrate generative artificial intelligence into McDonald's restaurants worldwide by 2024. The integration will use cloud technology and AI to improve food and services, minimize business interruptions, and speed up automation innovation. The company also plans to roll out a universal software that will power all digital platforms, providing a consistent customer experience and enabling quicker innovation. The AI upgrades will also increase opportunities for customized solutions due to increased data sharing, leading to improved restaurant operations.

The partnership is expected to offer "unmatched speeds" in developing capabilities and solutions, according to McDonald's Executive Vice President, Brian Rice. A specialized Google Cloud team will work with McDonald's innovation hub, 'Speedee Labs,' to implement the technology across many business goals. Despite the AI-centric development, the announcement did not suggest replacing human workers with AI. However, experts predict a trend towards automation in the face of a labor crisis, particularly in low-wage professions in the fast-food and service industries.

Key takeaways:

  • McDonald's and Google are partnering to integrate generative artificial intelligence into McDonald's restaurants worldwide, aiming to improve food quality and overall services.
  • The partnership will involve the use of cloud technology and AI to help minimize business interruptions and speed up automation innovation.
  • McDonald's plans to roll out a new, universal software in 2024 that will power all digital platforms used by customers and restaurants, aiming to provide a more consistent experience for customers.
  • Despite the AI-centric development, the announcement did not suggest replacing human workers with AI, but experts foresee a trend towards automation in the fast-food and service industries.
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