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All the news from Amazon’s September 2023 product launch event

Sep 20, 2023 - theverge.com
Amazon is planning significant AI-driven changes for Alexa, its smart assistant, to compete with Bing, Bard, and ChatGPT. The company's devices and services division is undergoing an executive shake-up, with hardware boss Dave Limp leaving and rumors of Microsoft's Panos Panay replacing him. Amazon's product launches have been known for their surprises, and this year's fall product announcements are expected to include new AI features.

In other news, Amazon is cutting down on its in-house brands, planning to slash 27 of its 30 private-label clothing brands. This move is aimed at reducing costs and avoiding antitrust scrutiny. The company's smart home ambitions could also see a boost with the integration of Fire TVs and Alexa, potentially creating a smart home that works for everyone.

Key takeaways:

  • Amazon is planning big AI-driven changes for Alexa, possibly to keep up with competitors like Bing, Bard, and ChatGPT.
  • Amazon's devices and services division is undergoing an executive shake-up with the departure of hardware boss Dave Limp and rumors that Microsoft’s Panos Panay will replace him.
  • Amazon is looking to make its Fire TV the central hub for its smart home ambitions, aiming for a symbiotic relationship between the smart TV and the smart home.
  • Amazon is cutting 27 of its 30 private-label clothing brands, leaving only Amazon Essentials, Amazon Collection, and Amazon Aware.
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