The development of Olympus is seen as Amazon's move to counter the perception that its competitors, Google, Microsoft, and OpenAI, are leading in generative AI development. This comes after Amazon invested an additional $4 billion into OpenAI competitor Anthropic, following a similar investment made last year.
Key takeaways:
- Amazon has developed a new generative AI model, code-named Olympus, that can process images and videos, reducing its reliance on Anthropic's Claude chatbot.
- The new AI model will enhance customer search capabilities on AWS, allowing users to search for specific scenes in images and videos using simple text prompts.
- Amazon is expected to unveil Olympus at the AWS re:Invent conference the following week.
- The development of Olympus is part of Amazon's efforts to counter the perception that its competitors Google, Microsoft, and OpenAI have taken a lead in developing generative AI.