Interestingly, neither Apple nor Google chose an AI app as their app of the year, despite the success of AI apps like ChatGPT and Instagram Threads. ChatGPT became the fastest-growing consumer application in history earlier this year, reaching 100 million users shortly after its launch. Instagram Threads broke this record, hitting 100 million users within just five days. Despite these successes, both app store platforms chose other apps as their top winners this year.
Key takeaways:
- Apple's iPhone App of the Year in 2023 is the hiking and biking companion AllTrails, while Google Play's best app is the educational app Imprint: Learn Visually. Both Apple and Google picked Honkai: Star Rail as their Game of the Year.
- Apple's finalists for iPhone App of the Year included apps that have long deserved accolades as well-built and well-designed mobile companions, such as Duolingo and Flighty, in addition to winner AllTrails.
- Neither Apple nor Google chose an AI app as its app of the year, despite the success of AI apps like ChatGPT's mobile app, which became the fastest-growing consumer application in history earlier this year.
- The decision to avoid the AI category seems a deliberate choice on Apple's part, despite many AI apps raking in millions in revenue.