The publishers are also concerned about Apple's lack of clarity on how it plans to apply generative AI to the news industry. Despite these concerns, some news executives are optimistic about a potential partnership with Apple, noting the company's approach of seeking permission before using their content, unlike other AI-enabled companies.
Key takeaways:
- Apple is in talks with major news and publishing organizations, including Conde Nast, NBC News, and IAC, to license their archives for use in the development of generative artificial intelligence systems.
- The proposed multiyear deals are worth at least $50 million and represent one of Apple's earliest attempts to compete with rivals in the development of generative A.I.
- Some publishers have expressed reservations about the proposed deals, citing concerns about the broad licensing terms and potential legal liabilities, as well as uncertainty about how Apple plans to apply generative A.I. to the news industry.
- Despite these concerns, some news executives are optimistic about the potential for a meaningful partnership with Apple, noting the company's approach of seeking permission before using content to train generative models.