The company is also expected to improve Siri's functionality, possibly with the help of a deal with OpenAI. Despite this, Apple is likely to remain cautious about fully integrating AI into its systems due to potential backlash and the risk of errors or copyright issues. The company may also avoid relying on large language models for content generation due to their potential for inaccuracies and bias.
Key takeaways:
- Apple is expected to showcase its AI capabilities at the upcoming Worldwide Developers Conference, with a focus on reliability and privacy.
- Apple's AI features may include offline transcriptions, summaries of notifications and web pages, basic text generation, and photo editing, but they need to be implemented seamlessly to stand out from existing tools.
- Apple is likely to maintain its privacy-first approach, limiting the control of Siri and AI-powered features over all apps and making them opt-in on certain devices.
- Improvements to Siri are expected, including better understanding of user queries and more accurate results, potentially with the help of an AI assistant for creating complex Siri shortcuts.