While Apple is not typically the first to embrace new product categories, it has a history of making its mark in established areas, as seen with the iPhone, smartwatch, and Vision Pro. The company will continue to emphasize its commitment to privacy and security in its AI integration.
Key takeaways:
- Apple Inc. is known for entering established product categories and making its mark, as it did with the iPhone, smartwatch, and Vision Pro.
- The company is now looking to do the same with artificial intelligence, nearly two years after the generative AI frenzy started.
- At its annual Worldwide Developers Conference, Apple will announce plans to deeply integrate AI into its major apps and features.
- Despite this integration of AI, Apple remains committed to privacy and security.