The inaccuracies have affected various media outlets, including the BBC and The New York Times, with false reports about public figures and events. These mistakes have prompted calls from organizations like Reporters Without Borders for Apple to address the issue responsibly and consider removing the problematic feature. The situation echoes past challenges Apple faced with its Maps application, suggesting a potential setback for the company's reputation in AI development.
Key takeaways:
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- Apple's latest iPhone is marketed as "built for Apple Intelligence," but many AI features were not ready at launch.
- The AI features require users to opt in and are still in "beta" despite being a major selling point.
- Apple Intelligence has made several high-profile errors, including rewriting news notifications with false information.
- Reporters Without Borders has urged Apple to remove the flawed AI feature due to its inaccuracies.