The company's CEO, Tim Cook, and other executives have expressed their belief in the growth of AI in the tech industry, and Apple is not backing down from this development. The main aim of the iOS 18 update is to usher in the AI era for Apple, especially for its iPhones and iPads. The new operating system is set to be introduced at the Worldwide Developers Conference (WWDC) in 2024.
Key takeaways:
- Apple is planning to focus heavily on artificial intelligence with its upcoming iOS 18, with a particular emphasis on generative AI.
- Despite not being as advanced in AI developments as Google and Microsoft, Apple is expected to make significant strides with the release of iOS 18.
- Some of the potential features of the new operating system include auto-generated playlists on Apple Music, an enhanced version of Siri, and a generative photo editor.
- Apple's AI developments are expected to run locally on its devices, unlike its competitors who have focused on the cloud.