The use of AI in this manner is notable as it marks a shift in how technology is used in political campaigns. Historically, those who have mastered new technologies have often come out on top in elections. For instance, John F. Kennedy is considered the "first TV president," and Barack Obama is considered the "first social media president." It remains to be seen whether AI will play a defining role in the Argentinian election or future elections in other countries.
Key takeaways:
- AI has become a significant part of the ongoing presidential campaign in Argentina, with candidates using AI-generated images for their campaigns.
- The AI-generated poster of presidential hopeful Sergio Massa, generated in the style of Sovietic Political propaganda, has drawn attention for its grotesque and confusing elements.
- Both Massa and his rival, Javier Milei, have used AI to generate images attacking each other, as well as to create positive images of themselves.
- The use of AI in this way could potentially play a defining role in the Argentinian election, and possibly future elections in other countries, following the historical trend of new technologies influencing political campaigns.