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As Firefox turns 20, Mozilla ponders how to restore it to its former glory | TechCrunch

Nov 10, 2024 - techcrunch.com
Mozilla is celebrating the 20th anniversary of its Firefox browser, which at its peak held over 30% of the global market share. Despite losing ground to Google Chrome and other competitors, Firefox is still going strong and is considered a better browser today than ever before. Mozilla's interim CEO, Laura Chambers, has emphasized the company's renewed focus on Firefox, including increased investment in product development and user experience experiments.

Chambers also highlighted Mozilla's efforts to reach new, younger users through marketing campaigns and its focus on privacy. The company is also exploring how AI will change web browsing, with plans to incorporate smaller AI models into the browser. Despite financial dependence on its search deal with Google, which is under scrutiny by the Department of Justice, Chambers expressed confidence in Mozilla's global standing and its role in promoting competition in the market.

Key takeaways:

  • Mozilla is celebrating the 20th anniversary of its Firefox browser, which at its peak held over 30% of the global market share.
  • Despite losing market share to competitors like Google Chrome, Firefox is still going strong and Mozilla is looking to refocus on the browser to get it back on a growth path.
  • Mozilla interim CEO, Laura Chambers, has prioritized investment in Firefox product development and is optimistic about the browser's future, especially with the implementation of the Digital Marks Act in Europe.
  • Mozilla is also exploring how AI can change the way people browse the web and is starting to build smaller models into the browser, with a focus on user choice and privacy.
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