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Ask HN: Possible to do B2B startup without accelerator or VC?

Dec 16, 2023 - news.ycombinator.com
The article discusses the possibility of running a B2B startup without the aid of an accelerator or venture capital. The original poster asks for strategies to sell AI products in the B2B space, particularly when larger companies are unresponsive. They also question the effectiveness of SEO and ads in gaining traction.

Responses vary, with some suggesting cloning a cloud product and offering an on-premise version, while others emphasize the importance of learning how to sell and building relationships. Some respondents argue that SEO and ads can be effective, while others disagree. Several responses highlight the importance of understanding customer needs and differentiating oneself in a crowded market.

Key takeaways:

  • It is possible to do a B2B startup without an accelerator or VC, but it may require different strategies such as cloning a cloud product and offering an on-prem/private cloud version.
  • SEO and Ads can work in B2B, but it requires quality to stand out from the noise. They are not useless but require strategic implementation.
  • Networking and building relationships are crucial in the B2B space. Some suggest that if you don't have a network in the area you're building, you should question why you're building in that area.
  • AI is a very hyped area right now, making it difficult to differentiate. However, focusing on a niche group of customers or a single feature could be a successful strategy.
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