Along with the new digital product, Bird Buddy is also launching two new accessories to attract more bird species to its feeders. The company has also introduced a subscription product, Bird Buddy Pro, which offers features like muting or ignoring species, adding additional guest slots, and a new frenzy mode for maximizing bird detections. Later this fall, Bird Buddy plans to introduce a seed subscription service for its customers. Currently, Bird Buddy customers have installed 150,000 feeders worldwide, capable of recognizing over 1,000 bird species.
Key takeaways:
- Bird Buddy, a startup known for its AI-powered smart bird feeders, is launching a new digital product called Bird Buddy Explore. This feature allows users to browse feeds from Bird Buddy cameras around the world, including locations beyond the continental U.S.
- The Explore feature is accessible through Bird Buddy's flagship app for iOS or Android. It includes educational information about each species of bird the user encounters and joins a more lightweight feature, Bird Buddy TV, which offers a live video feed of bird sightings.
- Along with the new digital product, Bird Buddy is also launching two new accessories designed to attract more species of birds to its feeders: the Bird Buddy Perch Extender and the Bird Buddy 3-in-1 Nutrition Set.
- The company also introduced a subscription product, Bird Buddy Pro, that offers additional features like muting or ignoring species, adding guest slots, and a new frenzy mode. They also plan to introduce a seed subscription service later this fall.