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Brazil Bans Sam Altman From Paying for Eyeball Scans

Jan 27, 2025 - gizmodo.com
Sam Altman's startup, World, formerly known as Worldcoin, is facing challenges as Brazilian authorities have blocked it from paying individuals to scan their irises for its World ID system. This system aims to create a digital ID using iris scans to verify online identities, potentially distinguishing humans from bots amidst increasing AI-generated content. Critics argue that Altman's involvement in AI, including his role in OpenAI, contributes to the spread of inauthentic content online. The use of World’s orb device, which scans irises, has been controversial, with accusations of exploitative practices in developing countries where people are paid to participate.

Brazil's data protection authority expressed concerns that financial incentives could compromise individuals' free will in providing biometric data. Despite World claiming compliance with Brazilian laws, the ban reflects broader privacy concerns, as similar actions have been taken in countries like Spain. The technology's potential for misuse, such as surveillance, raises ethical questions, although World asserts that no personal information is linked to World IDs. With over 10 million scans completed, the system's adoption remains limited, and its future acceptance is uncertain.

Key takeaways:

  • Sam Altman's startup, World, has been blocked by Brazilian authorities from paying people to scan their irises into its World ID system.
  • World aims to create a digital ID system using iris scans to verify identity online, but has faced criticism and bans in several countries over privacy concerns.
  • The Brazilian government has ordered World to disclose who is responsible for processing personal data on its website, citing concerns over financial compensation influencing individuals' decisions to provide biometric data.
  • World claims compliance with Brazilian laws and regulations, but concerns remain about potential misuse of the technology for surveillance and privacy violations.
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