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Capsule introduces its AI-powered video editor for enterprise teams | TechCrunch

Sep 20, 2023 - news.bensbites.co
Capsule, an AI-based video editing startup, is launching its product after three years of development. The product aims to assist content and marketing teams in producing videos ten times faster by addressing common pain points such as video editing difficulties, brand guideline demands, and collaboration needs. The AI editor, which operates in-browser, offers a user-friendly interface similar to other productivity apps and includes features such as text selection for title cards, image generation, and style selection for captions.

Since raising $4.75 million earlier this year, Capsule has added new features and updates to help enterprises create videos at scale. The company has also developed a video scripting language, CapsuleScript, which will soon be available to the community. The product, which has been beta tested by over 160 companies, is now launching into public beta. Capsule offers free access for individual business users and enterprise pricing per seat. The startup has raised $7.75 million in funding to date.

Key takeaways:

  • Capsule, a startup using AI for video editing, is launching its product to the public after three years of development. The product aims to help content and marketing teams produce video ten times faster than before.
  • The video editing takes place in the browser, eliminating the need for a fast computer. The AI can generate components like headlines and images for B-roll, and users can easily add text and motion graphics without formal editing experience.
  • Capsule has been in beta testing with over 160 companies and is now launching into public beta. The solution is free for individual business users who sign up with a company email, while enterprise pricing is priced per seat.
  • To date, Capsule has raised $7.75 million in funding from various investors including Bloomberg Beta, Array Ventures, Human Ventures, Swift Ventures, and several angel investors.
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