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ChatGPT has caused a massive drop in demand for online digital freelancers — here is what you can do to protect yourself

Jun 17, 2024 - techradar.com
A study by the Imperial College Business School, Harvard Business School, and the German Institute for Economic Research found that the demand for digital freelancers in writing and coding declined by 21% since the launch of AI tool ChatGPT in November 2022. The report analyzed nearly two million job postings across 61 countries from July 2021 to July 2023 and found significant declines in job listings in automation-prone fields like writing, software, and app development, data entry, and social media post-production.

However, the study also suggests that while AI may pose a threat to certain jobs, it also presents opportunities for those who adapt their skills to the changing landscape. Freelancers can protect themselves by diversifying their skill sets, specializing in areas where human creativity and emotional intelligence are essential, and embracing AI tools to boost productivity. Building a personal brand and networking are also crucial for securing work in the future.

Key takeaways:

  • A report from the Imperial College Business School, Harvard Business School, and the German Institute for Economic Research found that the demand for digital freelancers in writing and coding declined by 21% since the launch of ChatGPT in November 2022.
  • Automation-prone fields like writing, software, and app development saw a 21% decrease in job listings, while data entry and social media post-production experienced a 13% drop.
  • Despite the threat to digital freelancers, it's possible to protect oneself by diversifying skill sets and specializing in areas where human creativity and emotional intelligence are essential.
  • Building a personal brand and networking extensively can lead to opportunities that purely AI-driven services can't compete with.
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