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Confirm raises $6.2 million to bring generative AI and network analysis to performance reviews

Aug 30, 2023 - venturebeat.com
San Francisco-based startup Confirm has raised $6.2 million in Series A funding to revolutionize the performance review process. The company aims to use Organizational Network Analysis (ONA) and generative AI, specifically OpenAI’s GPT-4, to create a more fair, scientific, and efficient performance review system. ONA visualizes and analyzes formal and informal relationships within an organization, while GPT-4 generates drafts of performance reviews, auto-generates employee survey results, and auto-calibrates ratings for employees to minimize bias.

Founded in 2019, Confirm has already seen success with companies like Canada Goose, Niantic, and Thoropass using its platform. The company's approach to performance reviews is based on the principle that performance is a network of relationships and influences within the workplace, rather than an isolated metric. Confirm's vision for the future of performance reviews is a world where employees are recognized and rewarded for their hard work and positive impact, rather than their ability to navigate office politics.

Key takeaways:

  • San Francisco-based startup Confirm has raised $6.2 million in Series A funding to transform the performance review process. The company plans to use Organizational Network Analysis and generative AI to deliver fairer and more efficient performance reviews.
  • Confirm's approach measures employee performance by examining how all employees in the company view one another, aiming to minimize bias and make performance reviews more data-driven.
  • Despite being founded only in 2019, Confirm has already seen success with companies like Canada Goose, Niantic, and Thoropass using its performance review platform.
  • David Murray, co-founder and president of Confirm, envisions a future where performance reviews are not influenced by office politics but are based on hard work and positive impact.
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