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Cushman & Wakefield CIO: AI transforms how we fill, manage buildings

Dec 20, 2023 - businessinsider.com
Sal Companieh, the chief digital and information officer of real-estate giant Cushman & Wakefield, is embracing the potential of AI to transform the company's operations. The firm uses AI to aggregate market data, such as foot traffic and weather, to help landlords and tenants find the best spaces for their needs. AI chatbots are also used to provide faster client support. Companieh stated that AI helps employees maximize their time to serve clients better and is excited about the transformative potential of the technology in a field where change is often gradual.

Despite the challenges, Companieh finds the transition to using AI rewarding and is looking forward to the changes it will bring by 2024. She believes that AI will help bring forward insights for clients to make the best commercial-real-estate decisions. However, she also expressed concern about the potential misuse of AI technology. Reflecting on 2023, she feels that the company got communication right, but may have underestimated the pace at which they could implement changes.

Key takeaways:

  • Sal Companieh, the chief digital and information officer of Cushman & Wakefield, is excited about the potential of AI in transforming the real estate industry.
  • AI is being used to aggregate market data and provide faster solutions to client problems through chatbots.
  • Companieh emphasizes the importance of transparency in the company's use of AI, ensuring data safety and sound integration of datasets.
  • Despite challenges, Companieh finds the transition to using AI rewarding and looks forward to the changes it will bring to people's day jobs.
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