The issue of AI-generated stock imagery is a significant concern for many creative professionals. Companies like Adobe and Getty are promoting ways for AI-generated content to be commercially viable, but it's unclear if these platforms are better at moderating submissions that don't abide by their rules. The creative industry has seen a surge in AI-powered tools like Adobe Firefly and Canva Magic Studio, which aim to simplify the design process for those with limited experience. As AI-generated stock grows in popularity, creative professionals are increasingly worried about the future of their industry.
Key takeaways:
- A promotional poster for the second season of Loki on Disney Plus has sparked controversy among designers due to claims that it was partially created using generative AI.
- There are concerns that AI image generators are being trained on artists' work without consent and could be used to replace human artists. Disney has previously faced backlash for its use of generative AI in another Marvel series, Secret Invasion.
- Shutterstock’s contributor rules do not permit AI-generated content to be licensed on the platform unless it’s created using Shutterstock’s own AI-image generator tool. However, several images on the platform, including the one used in the Loki poster, have been flagged as AI-generated.
- The creative industry has seen a surge in AI-powered tools like Adobe Firefly and Canva Magic Studio, which aim to make design easier for those with limited experience. This, along with the growing popularity of AI-generated stock images, has led to concerns about the future of the industry.