The startup's unique selling point is its application of AI to bring small business owners and employees into the modern age. Durable is working on producing affordable tools such as logo and branding builders for its users, which would have been out of budget if provided by a consultancy. The use of AI also allows Durable to scale out its services more easily, addressing the issue of selling and distributing services to a fragmented customer base. The company's AI assistant is powered by OpenAI, among other LLMs.
Key takeaways:
- Durable, a Vancouver-based startup that provides AI-powered business tools for small businesses and service industries, has raised $14 million in a Series A funding round.
- The company's AI-powered website builder has been used to create more than 6 million websites since its launch a year ago.
- Durable aims to use AI to democratize access to business tools for small businesses, making them more affordable and scalable.
- The startup is also working on an "automated, proactive assistant" that will provide business suggestions and help run businesses more efficiently.