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Elf Beauty stock returns have outperformed Nvidia over the past 5 years

Feb 27, 2024 - markets.businessinsider.com
Vegan makeup brand E.l.f. Beauty has outperformed AI giant Nvidia in terms of stock performance over the past five years, with a 2,639% increase compared to Nvidia's 1,937% return, according to Bespoke Investment Group. Both companies have consistently reported strong earnings and forward guidance, with E.l.f. Beauty achieving seven "earnings triple plays" in a row, surpassing Nvidia's five.

E.l.f.'s success can be attributed to effective marketing on social media platforms like TikTok, Roblox, and Twitch. Nvidia, on the other hand, has benefited from the recent AI boom. However, it's important to note that comparing historical returns isn't an exact science, as E.l.f.'s stock started at a lower price, which can inflate percentage returns.

Key takeaways:

  • Vegan makeup brand E.l.f. Beauty has outperformed AI company Nvidia over the past five years, with a 2,639% increase in stock compared to Nvidia's 1,937% return.
  • Both companies are known for their strong earnings reports and forward guidance, with E.l.f. Beauty achieving seven 'earnings triple plays' in a row.
  • E.l.f.'s success can be attributed to effective marketing on social media platforms like TikTok, Roblox, and Twitch.
  • Nvidia has benefited greatly from the recent AI boom, which some experts are comparing to a return to the Roaring 20s.
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