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Employees Are The “New” Customers: Can AI Help Us Give Them Amazing Experiences?

Oct 18, 2023 - forbes.com
The article discusses the impact of Artificial Intelligence (AI) on the workforce and how it can enhance employee experiences. AI can automate routine tasks, allowing employees to focus on more creative and social aspects of their jobs. It can also be integrated into workflows to augment talents and skills, enabling employees to be more efficient and creative. Furthermore, AI can help design personalized employee experiences, improving understanding of employee needs and enhancing decision-making based on individual data.

The author emphasizes that employees are the "new" customers and businesses need to focus on creating desirable jobs and personal career journeys. AI can help in this by monitoring an employee's career journey and providing management with data for context-relevant decisions. The key takeaway is that a satisfied and motivated workforce will deliver better customer experiences. Therefore, businesses should strive to use AI to deliver employee experiences that build loyalty, drive engagement, and retain talent.

Key takeaways:

  • AI can supercharge your workforce, enabling employees to complete assignments in less time, make fewer errors, be more creative and deliver amazing customer experiences at scale.
  • AI can help create personalized employee experiences, making workplaces more attractive and rewarding.
  • AI can provide insights at the level of the individual, giving management the data they need to make deeply context-relevant decisions.
  • Thinking of your employees as customers and striving to deliver employee experiences that build loyalty, drive engagement can lead to better customer experiences.
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