Empowerly's proprietary technology, The Empowerly Score, sets it apart from competitors. It evaluates a student’s extracurricular activities, achievements, academics, and essays, and uses predictive machine-learning models to generate a score that highlights areas for improvement. The company also offers programs to enhance college applications, such as connecting students with virtual internships at Bay Area startups and meetings with Ph.D. students from prestigious universities. In July 2023, Empowerly joined the Sequoia marketplace, offering its services as an employee benefit to working parents.
Key takeaways:
- Edtech startup Empowerly has raised $15 million in a recent funding round led by Conductive Ventures, bringing its total funding to $30 million.
- The new capital will be used to expand its services, develop AI-powered products, and launch its first mobile app in the U.S. by the end of 2024.
- Empowerly's services include college counseling, essay editing, financial planning, admissions reviews, internship prep and matching, and research mentorship, with prices for comprehensive counseling packages typically starting at $5,000.
- The company's proprietary technology, The Empowerly Score, uses machine learning to evaluate a student's extracurricular activities, achievements, academics, and essays, and generates a single score to highlight areas for improvement.