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Five Data Privacy Trends To Watch In 2024

Jan 29, 2024 - forbes.com
The article discusses the growing importance of data privacy and the measures being taken to ensure it. It highlights the increased enforcement of privacy regulations, with GDPR violations costing companies over 2 billion euros in 2023. The article also emphasizes the focus on children's privacy, with legislative measures being introduced to protect children's data. The use of AI and its impact on data privacy is also discussed, with governments worldwide developing regulations to address privacy concerns.

Companies are adapting their business models in response to privacy legislation, with examples including Meta's introduction of a paid subscription model for ad-free services and TikTok's investment in building servers in Europe. The article concludes by noting the growing awareness of privacy rights among consumers and the need for governments, businesses, and individuals to work together to secure personal information and shape the future of data privacy.

Key takeaways:

  • Continued enforcement of privacy regulations is expected in 2024, with businesses facing heightened scrutiny and significant fines for mishandling data.
  • There is an increased focus on children's privacy, with legislative measures being introduced to protect children's data and enhance regulations for social media users under the age of 18.
  • AI policy and governance are becoming more important, with governments worldwide developing regulations to address concerns about data privacy and the use of AI.
  • Companies are rethinking their business models in response to privacy legislation, with some introducing new features or services to ensure compliance with data privacy laws.
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