The author suggests that introducing algorithms into a social feed may cause more problems than it solves, particularly if timeliness is important. Bluesky's success is seen as evidence that a return to basics might be good for business. The article concludes by suggesting that while Musk's Twitter may be beyond repair, other social networks could benefit from adopting Bluesky's user-centric approach.
Key takeaways:
- Twitter's algorithmic timeline, which was introduced in 2016, has been manipulated by Elon Musk to promote his own tweets and suppress others, leading to a decline in the quality of the user experience.
- Threads, a new social network by Meta, has grown rapidly by allowing users to sign in with their Instagram accounts and focusing on a more peaceful and uncontroversial atmosphere, but it has been criticized for its lack of timely news content.
- Bluesky, a social networking startup and spin-off from Twitter, has seen a surge in users who prefer to discuss current events on a platform not operated by Elon Musk, and its success suggests that a return to basics might be good for business.
- Meta is reportedly planning to introduce its own version of Bluesky's Starter Packs, which allow users to curate and share lists of users, indicating a potential shift towards a more user-centric approach in social networking.