Former Google CEO Eric Schmidt reportedly working on new AI video and social media startup - SiliconANGLE
Jan 10, 2025 - siliconangle.com
Former Google CEO Eric Schmidt is reportedly developing a new AI startup named Hooglee LLC, focused on AI video generation and social media. The startup, financed by Schmidt’s family office Hillspire, aims to revolutionize how people connect through AI and video. Although specific details remain unclear, Hooglee is seen as a potential TikTok alternative, led by Sebastian Thrun, a notable figure in Silicon Valley and a longtime collaborator of Schmidt. The team includes former Meta AI researchers and associates from Schmidt’s previous ventures. Trademark filings suggest Hooglee will combine AI-powered video creation with social networking, positioning it against competitors like TikTok and Google’s Veo 2.
Hooglee marks Schmidt’s first internally developed AI project, following investments in companies like Anthropic PBC. Schmidt has expressed mixed views on AI, acknowledging its potential benefits and societal risks. The startup’s name, Hooglee, bears a resemblance to Google, which might lead to legal scrutiny. Schmidt’s involvement in AI continues to reflect his complex stance on the technology, balancing its transformative potential with cautionary perspectives.
Key takeaways:
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Eric Schmidt, former Google CEO, is reportedly working on a new AI startup called Hooglee LLC, focusing on AI video generation and social media.
The startup is led by Sebastian Thrun and includes former Meta AI researchers, aiming to create a potential TikTok alternative.
Hooglee plans to combine AI-powered video creation with social networking, competing with companies like TikTok and Google's Veo 2.
The name "Hooglee" may change due to its similarity to "Google," potentially raising legal concerns.
