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Former Whoop exec’s new app Alma uses AI for all things nutrition | TechCrunch

Feb 05, 2025 - techcrunch.com
Alma is a new iOS app launched by former Whoop VP Rami Alhamad, designed to simplify nutrition tracking with the help of AI. The app allows users to log meals by talking or typing to an AI assistant, which estimates calorie intake and portions. Users can also take photos of their meals for automatic dish identification. Alma offers features like meal suggestions based on dietary goals, menu analysis, and a daily nutrition score with improvement tips. The app learns user preferences over time and offers insights, aiming to provide a more user-friendly experience compared to existing nutrition apps. Alma is available through a monthly subscription of $19 or an annual subscription of $199.

Alhamad, who previously built and sold the sports tech startup Push to Whoop, developed Alma after recognizing a gap in practical nutrition tracking solutions. The startup has raised $2.9 million from Menlo Ventures and Anthropic and uses a mix of AI models and Harvard Nutrition knowledge to deliver results. Alma plans to expand its nutritional data set and explore global health knowledge. The app aims to reduce the friction of nutrition tracking by offering easy input methods and personalized suggestions, positioning itself as a convenient alternative to traditional nutritionist consultations.

Key takeaways:

  • Alma is a new iOS app that uses AI to simplify nutrition tracking by allowing users to talk or type about their meals, or take photos for automatic calorie estimation.
  • The app offers personalized meal suggestions and scores users' diets based on calorie and macro intake, providing tips for improvement.
  • Alma was founded by Rami Alhamad, who aims to address the lack of practical nutrition tracking solutions and has raised $2.9 million from Menlo Ventures and Anthropic.
  • The app plans to expand its features to include global health knowledge, food discovery, and easy recipe suggestions based on pantry items.
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