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Generative AI for Photoshop Is Here, and Now We Know How Much It Costs

Sep 13, 2023 - cnet.com
Adobe's generative AI tools, Firefly, is now available for use after beta testing. The tools, which can be used to create imagery in Photoshop, text effects on the Firefly website, recolor images in Illustrator, and enhance posters and videos made with Adobe Express, will be included in varying amounts in Creative Cloud subscription plans. Full Creative Cloud subscribers can produce up to 1,000 creations a month, while single-app subscribers can produce 500, and Adobe Express subscribers get 250 uses of Firefly.

Adobe's Firefly AI was trained on images from Adobe Stock and public domain images to avoid copyright issues. The company will pay Adobe Stock contributors whose images were used in training Firefly. The AI tool will also be available in Adobe's Premiere Pro video editing tool later this year. Adobe is using a technology called content credentials to label images created using its tools as AI-generated to improve transparency.

Key takeaways:

  • Adobe's Firefly, a family of generative AI tools, is now out of beta testing and available for use in creating imagery in Photoshop, text effects on the Firefly website, recoloring images in Illustrator, and enhancing posters and videos made with Adobe Express.
  • Adobe will include credits to use Firefly in varying amounts depending on the Creative Cloud subscription plan, with additional usage credits available for purchase.
  • Adobe is paying Adobe Stock contributors whose imagery was used in training Firefly, providing a new revenue stream for contributors.
  • Adobe is using a technology called content credentials to label images as AI-generated, aiming to bring transparency and trust into the process.
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