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Google goes all in on generative AI at Google Cloud Next | TechCrunch

Apr 13, 2024 - techcrunch.com
Google Cloud's recent event in Las Vegas focused heavily on generative AI, with the company announcing a range of AI enhancements designed to improve productivity across the platform. However, some critics argue that the company glossed over the potential obstacles to successful generative AI implementation, and that the examples used in demonstrations were overly simplistic and heavily reliant on the Google ecosystem.

The article also discusses the challenges of implementing advanced technologies like AI in large organizations, suggesting that it may be a bigger lift than Google and other large vendors are letting on. It highlights the importance of having clean, well-organized data for training large language models, and notes that companies lagging in their digital transformation journey may struggle to take full advantage of these technologies.

Key takeaways:

  • Google Cloud recently announced a series of AI enhancements designed to improve productivity across the platform, focusing heavily on generative AI.
  • Despite the potential benefits of generative AI, the implementation of such advanced technology in large organizations is a significant challenge, often glossed over by large vendors like Google.
  • Companies that have not yet made significant strides in digital transformation may struggle to adopt generative AI, particularly if they do not have clean, organized data.
  • AI implementation comes with its own set of challenges beyond pure implementation, including governance, liability, security, privacy, ethical and responsible use, and compliance.
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