The decline in search result quality is also attributed to SEO-optimized, AI-generated content designed for affiliate marketing. Google's own involvement in the generative AI world with Google Gemini and its pilot AI chatbot, Search Generative Experience, could be a contributing factor. The tech giant is caught between providing accurate results and its AI ambitions. This situation is leading to a worsening user experience and an increase in unreliable information on the internet.
Key takeaways:
- Google News is reportedly prioritizing AI-generated content over human journalism, leading to a decline in the quality of search results.
- One example of this is the website Worldtimetodays.com, which produces AI-generated content that often contains errors and plagiarizes from real journalists.
- Google is a major player in the generative AI world and is experimenting with its own AI chatbot built into Google Search, potentially contributing to the problem.
- The internet is becoming increasingly filled with AI-translated gibberish, making it harder for both people and search engines to find reliable information.