The company has been revamping its subscription services recently, raising the price of YouTube Premium for some users while adding new features to YouTube Music. Google has also run temporary discounts for its Play Pass service, which gives Android users access to premium apps, and has repeatedly cut the price of its Pixel phone range. The company's strategy appears to be to roll more popular services into a single subscription, while discounting the hardware that acts as a gateway to these software products.
Key takeaways:
- Google is adding Nest Aware and FitBit Premium to its Google One premium plan, which costs £7.99 ($9.99 in the U.S.) a month.
- The Google One premium plan is a cloud storage subscription service that offers additional features such as Workspace tools and a 10% discount on Google Store purchases.
- While there has been no official announcement, the Google One site states that certain plans come with support for Google products, which could include these services.
- Google has been revamping its subscription services, raising the price of YouTube Premium for some users while adding new features to YouTube Music and its AI Premium Google One plan.