This development comes at a critical time for Google, as it is investing heavily in generative AI. The company recently paused its newly released Gemini model due to issues with its diversity safeguards. Google also announced a $60 million deal with Reddit to use its online communities for AI training data, which could result in more visibility for Reddit posts in Google Search. However, these changes could be risky, as Search is Google's main source of revenue.
Key takeaways:
- Google is testing a new version of Search which does not include a “News” filter, causing confusion among some users.
- The company is increasingly integrating its generative AI, Gemini, into its products, potentially replacing the news filter with AI-generated content.
- Google has announced a $60 million deal with Reddit to use its online communities for AI training data, which could result in more visibility for Reddit posts in Google Search.
- Google's focus on generative AI is putting Google Search at risk, as the company struggles to balance its traditional search function with new AI features.