GrowthLab

The article introduces Eli Finer, a professional who assists solo founders and early-stage startups in validating their products, finding the right niche, and acquiring their first paying customers. Eli emphasizes the importance of validation, which involves identifying real customers and securing sales, rather than relying solely on marketing tactics like landing pages or social media content. He outlines a five-step validation process: niching down, adjusting positioning, selecting channels, closing sales, and making necessary pivots. Eli's unique background in software development, life coaching, and marketing equips him to guide entrepreneurs in transforming their ideas into successful businesses.

Eli offers personalized consulting services at a rate of $300 per 60-minute session, with flexible scheduling to accommodate the dynamic needs of startups. He provides a free initial consultation to ensure a good fit and maintains communication between sessions via Discord DMs. Testimonials from clients highlight Eli's ability to combine technical and marketing perspectives, helping them gain clarity and confidence in their business ventures. Interested individuals can contact Eli through Twitter, email, or by booking a call.

Key takeaways:

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Validation involves finding real customers and getting them to pay for your product, rather than just relying on landing pages or social media content.
The validation process includes five steps: niching down, adjusting positioning, selecting channels, closing sales, and making micro-pivots based on feedback.
Eli Finer offers personalized consulting sessions to help solo founders and early-stage startups validate their ideas and find product-market fit.
Clients have praised Eli for his unique combination of developer and marketing perspectives, which helps clarify their business strategies and avoid potential pitfalls.

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GrowthLab

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