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‘Here is the news. You can’t stop us’: AI anchor Zae-In grants us an interview

Oct 20, 2023 - theguardian.com
The article discusses the rise of AI newsreaders, focusing on Zae-In, a "virtual human" created by South Korean AI company Pulse9. Zae-In, whose face is generated by deepfake technology, spent five months this year reading live news bulletins on national broadcaster SBS. The article highlights the advantages of AI newsreaders, such as their ability to work non-stop without pay, but also questions their authenticity and the public's readiness to trust them.

The piece also mentions other AI news anchors from around the world, including Sana and Lisa from India, Hermes from Greece, Fedha from Kuwait, and Ni Zhen from Taiwan. However, it points out that these AI anchors are not yet fully autonomous, with human actors still needed to bring them to life. The article concludes by suggesting that while AI newsreaders may become more prevalent, human news anchors are unlikely to be completely replaced.

Key takeaways:

  • AI news anchors are on the rise globally, with countries like South Korea, India, Greece, Kuwait, and Taiwan introducing their own virtual newsreaders.
  • These AI anchors are created using deepfake technology and can work tirelessly, but they currently still require human actors for movements and voice.
  • While some AI anchors like Zae-In from South Korea are more advanced, others are essentially digital puppets reading scripts, raising questions about their actual intelligence.
  • Despite current limitations and mixed public reactions, advancements are being made in the technology, with companies like Pulse9 aiming to minimize the role of human actors and Google testing an AI that can write news articles.
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