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How Much Do Amazon, Google, Microsoft Spend And Earn From AI?

Jan 30, 2024 - mediapost.com
Analysts are pushing for more transparency on the amount tech giants like Alphabet, Amazon, Apple, Meta Platforms, and Microsoft spend on AI and their individual earnings. The focus is on Capital Expenditures (CapEx), which are used to purchase, maintain, or expand long-term resources and assets that support advertising and other services. For instance, Google's CapEx is expected to increase from $31.8 billion in 2023 to $40.2 billion in 2024, while Amazon's CapEx is projected to rise to $64.8 billion in 2024, and Meta has guided to between $30 billion and $35 billion of CapEx in 2024.

Investors are particularly interested in how companies will generate revenue from generative AI (GAI) products and services. For Google, estimates for 2024 include chips at $12.5 billion, networking at $1.8 billion, other server costs at $5.1 billion, and buildings and equipment at $10.6 billion. However, companies like Alphabet, Microsoft, and others do not neatly break out AI-driven sales as AI is interwoven throughout their businesses. This is expected to change, with Google's cloud computing division reporting a profit for the first time last year due to more business from AI startups.

Key takeaways:

  • Analysts are pushing to give investors more information on the amount tech companies deeply intrenched in AI spend, and how much each company individually earns.
  • Google's parent company Alphabet, Amazon, Apple, Meta Platforms, and Microsoft are scheduled to report fourth-quarter earnings this week.
  • Estimates for Google in 2024 include chips at $12.5 billion, networking at $1.8 billion, other server costs at $5.1 billion and buildings and equipment at $10.6 billion.
  • Investors and marketers want platforms to show them the money, with a lot of pressure for Microsoft and Alphabet to show tangible evidence that their AI bets are paying off.
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