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How Non-Tech Brands Use AI: Travel

Apr 17, 2024 - journal.everypixel.com
The article discusses how artificial intelligence (AI) is revolutionizing the travel industry by simplifying the process of planning, booking, and experiencing travel. AI is being used in various aspects of travel planning, such as personalized itinerary creation, self-guided audio tours, flight deal searches, accommodation searches, and real-time assistance. Examples of AI-powered tools include Tripadvisor's AI tool for personalized recommendations, TripIt for organizing travel itineraries, Expedia's chatbots for travel recommendations, and WeGoTrip for on-demand self-guided audio tours.

AI is also being used behind the scenes in the travel industry for tasks like baggage handling, security screening, and accommodation safety. For instance, Eindhoven Airport uses AI for luggage processing systems, Thales' "Fly To Gate" uses biometric technologies for security checks, and Airbnb uses AI to identify high-risk reservations. The article concludes by stating that the ongoing development of AI technologies promises even greater convenience, personalization, and efficiency for travelers worldwide.

Key takeaways:

  • AI is revolutionizing the travel industry by streamlining the process of planning, booking, and experiencing travel, with tools like Tripadvisor's AI tool, TripIt, Expedia's chatbots, and ChatGPT providing personalized recommendations and assistance.
  • AI-powered self-guided audio tours, such as those offered by WeGoTrip, offer a flexible and personalized alternative to traditional guided tours, catering to travelers' specific interests and allowing them to explore at their own pace.
  • AI can help travelers find affordable and convenient flight options and accommodations, with tools like PriceCheck by Kayak, Hopper, Google Flights, Skyscanner, Booking.com's Trip Planner, and KAYAK providing price alerts, fare trend monitoring, and curated accommodation suggestions.
  • AI also provides real-time assistance during travel and works behind the scenes to facilitate seamless travel experiences, with applications in baggage handling, security screening, and accommodation safety.
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