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Inside Maye Musk's Cozy Relationship With China

Mar 27, 2025 - wired.com
In the face of a potential TikTok ban in the US, many Americans turned to the Chinese social media app RedNote, where they discovered Maye Musk, Elon Musk's mother, already had a significant following. Maye Musk, who has cultivated a celebrity status in China as a "silver influencer" and fashion model, faced a clash of her dual public personas when her comment section was temporarily closed due to the influx of American users. While she maintains an apolitical image in China, her US presence has increasingly aligned with her son Elon’s political engagements, including attending events with the Trump family and expressing political opinions on social media.

Maye Musk has been actively involved in promoting Tesla and other business ventures in China, where she has become a prominent figure since 2016. Her visits to China often serve as publicity events for Tesla, and she has modeled for Chinese brands. Despite her political activities in the US, her Chinese social media presence remains focused on brand promotions and cultural celebrations, avoiding political discourse. This dual approach reflects her attempt to balance her business interests in China with her political affiliations in the US, amid rising tensions between the two countries.

Key takeaways:

  • Maye Musk has built a significant following on the Chinese social media app RedNote, where she maintains an apolitical image as a "silver influencer" and fashion model.
  • In the US, Maye Musk's public persona has increasingly aligned with her son Elon's political engagements, including attending events with prominent Republican figures.
  • Maye Musk's activities in China, including her support for Tesla and participation in cultural events, contrast with her political involvement in the US, highlighting her efforts to balance these dual roles.
  • Despite her political activities in the US, Maye Musk's Chinese social media presence remains focused on brand promotions and cultural engagements, avoiding political topics.
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