Sign up to save tools and stay up to date with the latest in AI
bg
bg
1

Instacart is now using AI for food pics. It's incredibly unappetizing.

Jan 28, 2024 - businessinsider.com
Instacart, the grocery-delivery app, is using generative AI to create food photos for its AI-generated recipes, resulting in images with unnatural compositions and shadows. The images, first noticed on the Instacart subreddit, were confirmed by Business Insider to be AI-generated, with some featuring physically impossible scenarios, such as a hot dog with the interior texture of a tomato. The text for the ingredients and instructions for the recipes is also AI-generated, as disclosed by Instacart, with a search of the company's site returning over 8,000 results for recipes with AI-generated content.

Instacart's use of AI-generated imagery comes amid a trend of companies using such technology, despite its legal gray area regarding copyright infringement and intellectual property rights. The company, which went public in 2023, announced a partnership with OpenAI in May 2023 to create an "Ask Instacart" AI model. However, it did not disclose that it would also be adding AI recipes to the site. Despite these efforts, Instacart's stock has struggled to surpass its IPO price, closing down 25% from its IPO price of $30 at the end of trading on Friday.

Key takeaways:

  • Instacart is using generative AI to create food photos and recipes, resulting in some unusual and unrealistic images.
  • The company did not disclose its use of AI for recipes when it announced its partnership with OpenAI in May 2023.
  • Several other companies have been accused of or admitted to using generative AI imagery, which remains in a legal gray area regarding copyright infringement and intellectual property rights.
  • Instacart's stock was down 25% from its IPO price at the end of trading on Friday, and it has struggled to surpass its IPO price since its public debut in 2023.
View Full Article

Comments (0)

Be the first to comment!